Magical Garden Plants is a very extensive range of garden plants including marketing concept, from the makers of Magical Hydrangea. Flowering plants, plants with berries in all sorts of colors and evergreens together provide a year-round magical view. The marketing concept includes plant labels, covers and other sales support materials. There is also a unified look in terms of social media, such as Instagram, Facebook, LinkedIn and a website. Kolster BV from Boskoop submitted this concept for the inspection and, as a breeder, is at the basis of this concept that finds its way through the traditional chain. Via the growers and trade the products go to the garden centers that serve the consumers. At the moment, availability is first created with the growers. At the request of a trading partner, the first pilots will start next year.